Marketing for Florida Businesses

Real estate, luxury real estate and healthcare marketing for Florida, from a team that already works there every week.

Dye Media is a Tennessee-based marketing agency with many Florida clients, mostly in real estate and luxury real estate. We build websites and run Google Ads and Meta ads for Florida agents, brokerages and medical practices, plus SEO and AI search optimization so they get found and recommended.

Why Florida

A large share of our real estate work is in Florida: websites and ads for agents, teams and luxury real estate businesses. Chris Dye has worked in real estate himself and does a lot of real estate marketing now. We also manage Google Ads for medical practices in Florida.

Florida is not one market. Miami, Tampa, Orlando and Jacksonville each have their own buyers, price points and competition, and the coasts behave differently from the interior. Seasonal residents shift demand through the year in many areas, which changes when ads should spend and what they should say.

Real estate marketing

Websites that look the part

Luxury buyers judge an agent by their website. We build fast, image-forward sites that still load quickly on a phone, meet WCAG 2.1 AA accessibility, and are structured so Google and AI tools understand the agent, the brokerage and the areas served.

Ads aimed at real buyers and sellers

Real estate ads on Google and Meta fall under Housing special-ad rules, which limit targeting by age, gender and ZIP code. We build campaigns that work within those rules and still reach the right people, then track leads back to the ad that produced them. How we run paid ads.

Getting named in AI search

Buyers relocating to Florida increasingly ask ChatGPT and Gemini which agents to call in a city. Agents with clear bios, consistent listings and a strong review footprint are the ones those tools name. SEO, AEO and GEO.

Healthcare in Florida

Chris Dye has worked with 300+ healthcare clients and managed $8M to $9M in healthcare ad spend. Florida practices get the same discipline: HIPAA-compliant tracking with no patient data stored, every phone path tracked, and ads written within Google's healthcare policies.

Working with us from Florida

We are based in Smyrna, Tennessee, on Central time, with no storefront, and our Florida clients work with us online. You deal directly with the person running your account.

Questions we get

Do you work with real estate agents in Florida?

Yes. Florida real estate, including luxury real estate, is a large part of our work: websites, Google Ads and Meta ads for agents and teams.

Do I need a Florida-based agency for Florida marketing?

No. Ad accounts, websites and Google listings are all managed online. What matters is knowing the local market and its search behavior, which we research city by city.

What are the Housing ad rules for real estate?

Google and Meta treat real estate ads as a special category. Targeting by age, gender and ZIP code is restricted, so campaigns rely on broader location targeting, strong creative and good landing pages.

Do you run Google Ads for Florida medical practices?

Yes. We manage Google Ads for medical practices in Florida with HIPAA-compliant tracking and ads written within Google's healthcare policies.

Can you help my Florida business show up in ChatGPT?

Yes. We build the signals AI tools rely on: clear answers, structured data, consistent listings and reviews, then test the prompts your buyers would use.

Want to see what we'd do for your business?

Book a free consult →